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Interactive broadband services are currently in the process of being transformed into a new communications standard for all households. This book provides a unique overview and serves as a guide for companies faced with the evolution from traditional media to the new world of interactive broadband media. The challenge here is to achieve a good return on high initial investments. The authors provide actual examples of business models that are successful in the long term.
Zakup książki
Interactive broadband media, Nikolaus Mohr
- Język
- Rok wydania
- 2001
- Oprawa
- (twarda)
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- Tytuł
- Interactive broadband media
- Język
- angielski
- Autorzy
- Nikolaus Mohr
- Wydawca
- Vieweg
- Rok wydania
- 2001
- Oprawa
- twarda
- Liczba stron
- 177
- ISBN10
- 3528057815
- ISBN13
- 9783528057817
- Seria
- Tagi
- Opis
- Interactive broadband services are currently in the process of being transformed into a new communications standard for all households. This book provides a unique overview and serves as a guide for companies faced with the evolution from traditional media to the new world of interactive broadband media. The challenge here is to achieve a good return on high initial investments. The authors provide actual examples of business models that are successful in the long term.