RGB

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A comprehensive, up-to-date collection of the most exciting new graphic-design in the United Kingdom. What design scene is as diverse or cosmopolitan, more rich in influences and references, as packed with new trends and original ideas, as teeming with talent and ambition than the UK? To stand out in this competitive arena, British graphic designers have had to make their work ever more clever and polished, better informed. This fuels the distinctive, refined styles of such artists as Mark Farrow, Sea, Spin, Browns, Fuel, James Joyce, Zak, Studio 8 and Bibliotek. The UK (especially urban hotbeds like London, Manchester and Sheffield) is also a greenhouse for new musical styles and youth trends, and a fertile ground for eccentric visual artists like Non-Format, Ben Drury, The Designers Republic; and of course, also a major financial nucleus for studios like William Paul, BB Saunders and Saturday marking their styles and brands across the world. The main question in compiling a book on the best of new British design is not what to put in, but what to leave out. Stylistic novelty and visual distinctiveness are our key parameters. RGB features artists from highly diverse backgrounds, at all different stages in their careers, from household names to the newest young talents. RGB captures the UK s explosively vibrant and unpredictable realm of graphic design, in over 400 pages packed with exciting visual material.