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Provides practical information on devising service strategies with research narrative. The book is based on the activities of 55 European companies with an excellent reputation for customer service. It also offers a methodology for measuring the level of customer service.
Zakup książki
Total Customer Satisfaction, Jacques Horovitz, Michele Jurgens-Panak
- Język
- Rok wydania
- 1992
- Oprawa
- (twarda)
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- Tytuł
- Total Customer Satisfaction
- Język
- angielski
- Wydawca
- Pitman
- Rok wydania
- 1992
- Oprawa
- twarda
- Liczba stron
- 320
- ISBN10
- 0273034472
- ISBN13
- 9780273034476
- Seria
- Ocena
- 5 z 5
- Opis
- Provides practical information on devising service strategies with research narrative. The book is based on the activities of 55 European companies with an excellent reputation for customer service. It also offers a methodology for measuring the level of customer service.