Wyprzedane
Więcej o książce
A Dictionary of Marketing is an accessible, practical, and internationally-focused A-Z guide to all areas of marketing. Covering traditional techniques and theories, as well as the latest terms and concepts in web, digital and social marketing, this is the ideal reference for students and practitioners of marketing worldwide.
Zakup książki
A Dictionary of Marketing, Charles Doyle
- Język
- Rok wydania
- 2016
- Oprawa
- (miękka)
Jak tylko się pojawi, wyślemy Ci wiadomość e-mail.
Metody płatności
Nikt jeszcze nie ocenił.
- Tytuł
- A Dictionary of Marketing
- Język
- angielski
- Autorzy
- Charles Doyle
- Wydawca
- Oxford Quick Reference
- Rok wydania
- 2016
- Oprawa
- miękka
- Liczba stron
- 464
- ISBN10
- 0198736428
- ISBN13
- 9780198736424
- Seria
- Tagi
- Biznes, Marketing i PR
- Opis
- A Dictionary of Marketing is an accessible, practical, and internationally-focused A-Z guide to all areas of marketing. Covering traditional techniques and theories, as well as the latest terms and concepts in web, digital and social marketing, this is the ideal reference for students and practitioners of marketing worldwide.