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Competitive intelligence reveals where the market is going, who is leading it, and why. This text provides a series of case studies which show companies how to establish competitive intelligence units, and how to protect themselves from similar effects by others.
Zakup książki
Competitive Intelligence, Larry Kahaner
- Język
- Rok wydania
- 1996
- Oprawa
- (twarda)
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- Tytuł
- Competitive Intelligence
- Język
- angielski
- Autorzy
- Larry Kahaner
- Wydawca
- Touchstone Book
- Rok wydania
- 1996
- Oprawa
- twarda
- Liczba stron
- 300
- ISBN10
- 0684810743
- ISBN13
- 9780684810744
- Seria
- Tagi
- Biznes
- Ocena
- 3,8 z 5
- Opis
- Competitive intelligence reveals where the market is going, who is leading it, and why. This text provides a series of case studies which show companies how to establish competitive intelligence units, and how to protect themselves from similar effects by others.