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Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis
Zakup książki
To the Desert and Back, Philip H. Mirvis, Karen Ayas, George Roth
- Język
- Rok wydania
- 2003
- Oprawa
- (miękka)
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- Tytuł
- To the Desert and Back
- Język
- angielski
- Autorzy
- Philip H. Mirvis, Karen Ayas, George Roth
- Wydawca
- John Wiley & Sons Inc
- Rok wydania
- 2003
- Oprawa
- miękka
- Liczba stron
- 280
- ISBN10
- 0470626925
- ISBN13
- 9780470626924
- Seria
- Tagi
- Biznes
- Ocena
- 2,65 z 5
- Opis
- Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis