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The CMO of People

Manage Employees Like Customers

Parametry

  • 281 stron
  • 10 godzin czytania

Więcej o książce

A fresh look at how to run HR so that it has impact. Drawing on what HR can learn from marketing the book focuses on topics such as brand, employee experience and analytics. Based on the authors' experience in leading HR it is jam packed with action

Zakup książki

The CMO of People, Peter Navin

Język
Rok wydania
2021
Oprawa
(miękka)
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Tytuł
The CMO of People
Podtytuł
Manage Employees Like Customers
Język
angielski
Rok wydania
2021
Oprawa
miękka
Liczba stron
281
ISBN10
3110752964
ISBN13
9783110752960
Seria
Tagi
Biznes
Opis
A fresh look at how to run HR so that it has impact. Drawing on what HR can learn from marketing the book focuses on topics such as brand, employee experience and analytics. Based on the authors' experience in leading HR it is jam packed with action