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Since its birth as a motorcycle company in 1949, Honda has grown into the world's fifth largest automaker and top engine manufacturer. This book shows how the company has developed and maintained its unmatched culture of innovation, resilience, and flexibility - and how it exported that culture to other countries that are different from Japan.
Zakup książki
Driving Honda, Rothfeder Jeffrey
- Język
- Rok wydania
- 2014
- Oprawa
- (twarda)
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- Tytuł
- Driving Honda
- Język
- angielski
- Autorzy
- Rothfeder Jeffrey
- Wydawca
- Penguin Books Ltd
- Rok wydania
- 2014
- Oprawa
- twarda
- ISBN10
- 0670920568
- ISBN13
- 9780670920563
- Seria
- Tagi
- Tematy historyczne, Biznes
- Ocena
- 4,35 z 5
- Opis
- Since its birth as a motorcycle company in 1949, Honda has grown into the world's fifth largest automaker and top engine manufacturer. This book shows how the company has developed and maintained its unmatched culture of innovation, resilience, and flexibility - and how it exported that culture to other countries that are different from Japan.