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It is now years since The Economist ran the first of its eye-catching 'White out of Red' posters. As this book points out, their 'vibrancy and visibility' have now established them as 'part of the urban landscape'. This is the story of this influential advertising campaign.
Zakup książki
Well-written and Red, Alfredo Marcantonio, David Abbott, John O'Driscoll
- Język
- Rok wydania
- 2006
- Oprawa
- (twarda)
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- Tytuł
- Well-written and Red
- Język
- angielski
- Wydawca
- Harriman House Publishing
- Rok wydania
- 2006
- Oprawa
- twarda
- Liczba stron
- 256
- ISBN10
- 1905641028
- ISBN13
- 9781905641024
- Seria
- Tagi
- Biznes
- Ocena
- 4,7 z 5
- Opis
- It is now years since The Economist ran the first of its eye-catching 'White out of Red' posters. As this book points out, their 'vibrancy and visibility' have now established them as 'part of the urban landscape'. This is the story of this influential advertising campaign.