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Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.
Zakup książki
How to Sell at Margins Higher Than Your Competitors, William T. Brooks
- Język
- Rok wydania
- 2005
- Oprawa
- (twarda)
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- Tytuł
- How to Sell at Margins Higher Than Your Competitors
- Język
- angielski
- Autorzy
- William T. Brooks
- Wydawca
- John Wiley and Sons Ltd
- Rok wydania
- 2005
- Oprawa
- twarda
- Liczba stron
- 272
- ISBN10
- 0471744832
- ISBN13
- 9780471744832
- Seria
- Kategorie
- Tagi
- Biznes
- Ocena
- 3,9 z 5
- Opis
- Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.