Five frogs on a log : a CEO's field guide to accelerating the transition in mergers, acquisitions, and gut wrenching change

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A riddle: Five frogs are sitting on a log. Four decide to jump off. How many are left? Answer: Five. Why? Because there's a difference between deciding and doing. Written by Mark L. Feldman and Michael F. Spratt of PricewaterhouseCoopers, this book serves as an entertaining, no-nonsense guide to navigating the complexities of mergers and acquisitions. It offers insights and practical solutions for executing corporate change and enhancing shareholder value. Whether acquiring another company or envisioning a new future, the text presents an unconventional perspective on the challenges managers face in executing rapid transitions. Each chapter is designed for corporate managers and CEOs dealing with significant change, providing accessible ideas and wisdom for managing demanding business transitions. The authors draw from their experience with Fortune 500 firms, emphasizing that successful companies learn faster, act quicker, and adapt sooner. They advocate for early, informed decisions on economic value creation, prioritization, and resource allocation. This guidance can address various operational issues, from accelerating product development to merging businesses and reshaping company culture. Whatever challenges arise, this book will help you move from deciding to doing.