Wyprzedane, ale poszukiwane!
Więcej o książce
Finding the right price for your product or service often feels more like an art than a science. Today's consumers are more price-sensitive and cost-savvy than ever. Price a product too high and you may limit your market. Price too low and not only will you leave money on the table, you may damage your brand or, even worse, ignite a competitive price war.
Zakup książki
Harvard Business Review on Pricing, kolektiv
- Język
- Rok wydania
- 2008
- Oprawa
- (miękka)
Jak tylko się pojawi, wyślemy Ci wiadomość e-mail.
Metody płatności
Brakuje nam tutaj Twojej recenzji.
- Tytuł
- Harvard Business Review on Pricing
- Język
- angielski
- Autorzy
- kolektiv
- Rok wydania
- 2008
- Oprawa
- miękka
- Liczba stron
- 209
- ISBN10
- 1422146588
- ISBN13
- 9781422146583
- Seria
- Tagi
- Biznes
- Ocena
- 4,2 z 5
- Opis
- Finding the right price for your product or service often feels more like an art than a science. Today's consumers are more price-sensitive and cost-savvy than ever. Price a product too high and you may limit your market. Price too low and not only will you leave money on the table, you may damage your brand or, even worse, ignite a competitive price war.