UX Redefined

Winning and Keeping Customers with Enhanced Usability and User Experience

Autorzy

Johannes Robier

Ocena książki

Oceń

Parametry

132 strony
5 godzin czytania

Więcej o książce

Focusing on the psychological underpinnings of consumer behavior, this book guides companies in developing effective communication strategies that foster trust and enhance customer experience. It explores the reasons behind customer decisions and offers methodical applications for promoting products and services. By emphasizing emotional connections and experiential simplicity, it equips businesses with tactics for systematic persuasion, ultimately aiming to improve their engagement with customers and drive sales.

Zakup książki

UX Redefined, Johannes Robier

Język
Rok wydania: 2015
Oprawa: (twarda)

Jak tylko się pojawi, wyślemy Ci wiadomość e-mail.

Metody płatności

4,0

Bardzo dobra

2 Ocena

Oceń

Brakuje nam tutaj Twojej recenzji.

Informacje o wydaniuZaproponuj zmianę

Tytuł: UX Redefined
Podtytuł: Winning and Keeping Customers with Enhanced Usability and User Experience
Język: angielski
Autorzy: Johannes Robier
Wydawca: Springer
Rok wydania: 2015
Oprawa: twarda
Liczba stron: 132
ISBN13: 9783319210612
Seria
Kategorie: Literatura naukowa Biznes & Zarządzanie
Literatura naukowa Nauki społeczne Psychologia
Tagi: Biznes, Tematyka psychologiczna
Ocena: 4 z 5
Opis: Focusing on the psychological underpinnings of consumer behavior, this book guides companies in developing effective communication strategies that foster trust and enhance customer experience. It explores the reasons behind customer decisions and offers methodical applications for promoting products and services. By emphasizing emotional connections and experiential simplicity, it equips businesses with tactics for systematic persuasion, ultimately aiming to improve their engagement with customers and drive sales.