Strategic Management

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Ocena książki

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464 strony
17 godzin czytania

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This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.

Zakup książki

Strategic Management, Garth Saloner, Andrea Shepard, Joel Podolny

Język
Rok wydania: 2001
Oprawa: (twarda)

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Metody płatności

3,4

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49 Ocena

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Tytuł: Strategic Management
Język: angielski
Autorzy: Garth Saloner, Andrea Shepard, Joel Podolny
Wydawca: John Wiley & Sons Inc
Rok wydania: 2001
Oprawa: twarda
Liczba stron: 464
ISBN10: 0470009470
ISBN13: 9780470009475
Seria
Kategorie: Literatura naukowa Biznes & Zarządzanie Zarządzanie & HR
Literatura naukowa Biznes & Zarządzanie Marketing & Sprzedaż
Tagi: Biznes
Ocena: 3,4 z 5
Opis: This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.