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Born to Buy: A Groundbreaking Exposé of a Marketing Culture That Makes Children Believe They Are What They Own. (USA Today)

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The book presents pioneering research on the impact of marketing and consumer culture on young children, revealing the psychological and social consequences of their early exposure to consumerism. Through empirical data, it explores how this phenomenon affects children's development, behaviors, and family dynamics, providing critical insights for parents, educators, and policymakers. The new Afterword by the author adds contemporary reflections on the ongoing relevance of these findings in today's society.

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Born to Buy: A Groundbreaking Exposé of a Marketing Culture That Makes Children Believe They Are What They Own. (USA Today), Juliet B. Schor

Język
Rok wydania
2005
Oprawa
(miękka)
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Metody płatności

3,7
Bardzo dobra
586 Ocena

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Tytuł
Born to Buy: A Groundbreaking Exposé of a Marketing Culture That Makes Children Believe They Are What They Own. (USA Today)
Język
angielski
Rok wydania
2005
Oprawa
miękka
Liczba stron
304
ISBN13
9780684870564
Seria
Ocena
3,7 z 5
Opis
The book presents pioneering research on the impact of marketing and consumer culture on young children, revealing the psychological and social consequences of their early exposure to consumerism. Through empirical data, it explores how this phenomenon affects children's development, behaviors, and family dynamics, providing critical insights for parents, educators, and policymakers. The new Afterword by the author adds contemporary reflections on the ongoing relevance of these findings in today's society.