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Today's buyers are tougher, more knowledgeable and more willing to play hardball than ever before. This practical, field-tested guide demonstrates that understanding the customer is the key to making the sale. With an introduction by Dr. Ken Blanchard, co-author of The One Minute Manager, this is a unique book on selling for sales professionals and sales managers. Illustrations.
Zakup książki
Getting Into Your Customer's Head, Kevin Davis
- Język
- Rok wydania
- 1996
- Oprawa
- (twarda)
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- Tytuł
- Getting Into Your Customer's Head
- Język
- angielski
- Autorzy
- Kevin Davis
- Wydawca
- Crown Business
- Rok wydania
- 1996
- Oprawa
- twarda
- ISBN10
- 0812926285
- ISBN13
- 9780812926286
- Seria
- Tagi
- Biznes
- Ocena
- 3,95 z 5
- Opis
- Today's buyers are tougher, more knowledgeable and more willing to play hardball than ever before. This practical, field-tested guide demonstrates that understanding the customer is the key to making the sale. With an introduction by Dr. Ken Blanchard, co-author of The One Minute Manager, this is a unique book on selling for sales professionals and sales managers. Illustrations.