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"In today's fast-moving, e-commerce economy information is power. For years companies have been investing in IT, expecting to develop their ability to exploit the power of information and achieve better business performance. Frequently, a company's investment has been a cost with no clear payback - a competitive necessity rather than a strategic advantage."
Zakup książki
Information Orientation, Donald A. Marchand, William J. Kettinger, John D. Rollins
- Język
- Rok wydania
- 2001
- Oprawa
- (twarda)
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- Tytuł
- Information Orientation
- Język
- angielski
- Wydawca
- Oxford University Press
- Rok wydania
- 2001
- Oprawa
- twarda
- Liczba stron
- 328
- ISBN10
- 0199240671
- ISBN13
- 9780199240678
- Seria
- Tagi
- Biznes
- Ocena
- 4 z 5
- Opis
- "In today's fast-moving, e-commerce economy information is power. For years companies have been investing in IT, expecting to develop their ability to exploit the power of information and achieve better business performance. Frequently, a company's investment has been a cost with no clear payback - a competitive necessity rather than a strategic advantage."