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Operations Management in the Supply Chain: Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective that emphasizes strategy and critical thinking, appealing to non-majors and practical for use in an MBA level or undergraduate course in operations management. The size and focus of the book also make the text attractive for the cross-functional curriculum where students are required to purchase more than one text. The sixteen cases offer variety in length and rigor; and several are from Ivey, Stanford, and Darden. This mix makes the book appropriate for both undergraduates and MBA students.
Zakup książki
Operations Management in the Supply Chain, Roger G. Schroeder, Susan Meyer Goldstein, M. Johnny Rungtusanatham
- Język
- Rok wydania
- 2013
- Oprawa
- (miękka)
Metody płatności
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- Tytuł
- Operations Management in the Supply Chain
- Język
- angielski
- Wydawca
- McGraw-Hill Europe
- Rok wydania
- 2013
- Oprawa
- miękka
- Liczba stron
- 578
- ISBN10
- 125906087X
- ISBN13
- 9781259060878
- Seria
- Kategorie
- Tagi
- Podręczniki
- Opis
- Operations Management in the Supply Chain: Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective that emphasizes strategy and critical thinking, appealing to non-majors and practical for use in an MBA level or undergraduate course in operations management. The size and focus of the book also make the text attractive for the cross-functional curriculum where students are required to purchase more than one text. The sixteen cases offer variety in length and rigor; and several are from Ivey, Stanford, and Darden. This mix makes the book appropriate for both undergraduates and MBA students.