Więcej o książce
Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here's what's new in Google Analytics 2.0, such as cross-segment reporting and drilldown content that enhance analysis. Learn to set up Analytics and choose filters, explore goals and goal-setting, use customizable dashboards and date ranges, and master basic analytics and Web statistics concepts. Examine every aspect of available reports, learn to use those best suited for e-commerce sites, and more. BONUS Each copy of Google Analytics 2.0 includes a $25 Google AdWords gift card compliments of Google. With this $25 gift card, you can attract new customers to your website on Google's dime.
Zakup książki
Google Analytics 2.0, Jerri L. Ledford, Mary E. Tyler
- Język
- Rok wydania
- 2007
- Oprawa
- (miękka)
Metody płatności
Brakuje nam tutaj Twojej recenzji.
- Tytuł
- Google Analytics 2.0
- Język
- angielski
- Autorzy
- Jerri L. Ledford, Mary E. Tyler
- Wydawca
- WILEY
- Rok wydania
- 2007
- Oprawa
- miękka
- ISBN10
- 047017501X
- ISBN13
- 9780470175019
- Seria
- Kategorie
- Tagi
- Biznes, Technologia, Statystyka
- Ocena
- 3,75 z 5
- Opis
- Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here's what's new in Google Analytics 2.0, such as cross-segment reporting and drilldown content that enhance analysis. Learn to set up Analytics and choose filters, explore goals and goal-setting, use customizable dashboards and date ranges, and master basic analytics and Web statistics concepts. Examine every aspect of available reports, learn to use those best suited for e-commerce sites, and more. BONUS Each copy of Google Analytics 2.0 includes a $25 Google AdWords gift card compliments of Google. With this $25 gift card, you can attract new customers to your website on Google's dime.