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The 1956 edition of this book may be regarded as seminal within sociology, spawning a whole field of qualitative opinion research that has continued to evolve through half a century of inquiry. This is a reissue of the book, with a new preface by Merton, a select bibliography of writings on the focused interview and focus group research, and a new introduction that traces the diffusion of Merton's technique from sociology to other fields, including history, psychology, mass media and marketing research.
Zakup książki
The Focused Interview, Robert King Merton
- Język
- Rok wydania
- 1990
- Oprawa
- (miękka)
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- Tytuł
- The Focused Interview
- Język
- angielski
- Autorzy
- Robert King Merton
- Wydawca
- Free Press
- Rok wydania
- 1990
- Oprawa
- miękka
- Liczba stron
- 200
- ISBN10
- 0029209862
- ISBN13
- 9780029209868
- Seria
- Kategorie
- Tagi
- Samorealizacja
- Ocena
- 3,8 z 5
- Opis
- The 1956 edition of this book may be regarded as seminal within sociology, spawning a whole field of qualitative opinion research that has continued to evolve through half a century of inquiry. This is a reissue of the book, with a new preface by Merton, a select bibliography of writings on the focused interview and focus group research, and a new introduction that traces the diffusion of Merton's technique from sociology to other fields, including history, psychology, mass media and marketing research.