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Electronic Commerce 2006

A Managerial Perspective

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Describes the essentials of electronic commerce - how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. With its managerial orientation and interdisciplinary approach, this book is for beginners as well as graduate students in e-commerce.

Zakup książki

Electronic Commerce 2006, Efraim Turbain

Język
Rok wydania
2006
Oprawa
(twarda)
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3,9
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Tytuł
Electronic Commerce 2006
Podtytuł
A Managerial Perspective
Język
angielski
Rok wydania
2006
Oprawa
twarda
ISBN10
0131854615
ISBN13
9780131854611
Seria
Tagi
Biznes
Ocena
3,9 z 5
Opis
Describes the essentials of electronic commerce - how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. With its managerial orientation and interdisciplinary approach, this book is for beginners as well as graduate students in e-commerce.