Wyprzedane, ale poszukiwane!
Więcej o książce
This book explores the intricate relationship between luxury and craftsmanship, using brand-based case studies and consumer behavior to do so. In addition to revealing how the artification of luxury affects consumer behavior with branding and traditions, it discusses how sustainable luxury could not only offer a vehicle for more respect for the environment and social development, but could also be a metaphor for the cultures, art traditions, and innovations of various nationalities, continuing the legacy of local craftsmanship.
Zakup książki
Sustainable Luxury and Craftsmanship, Miguel Angel Gardetti, Ivan Coste-Manière
- Język
- Rok wydania
- 2021
- Oprawa
- (miękka)
Jak tylko się pojawi, wyślemy Ci wiadomość e-mail.
Metody płatności
Nikt jeszcze nie ocenił.
- Tytuł
- Sustainable Luxury and Craftsmanship
- Język
- angielski
- Wydawca
- Springer Nature Singapore
- Rok wydania
- 2021
- Oprawa
- miękka
- Liczba stron
- 172
- ISBN10
- 9811537712
- ISBN13
- 9789811537714
- Seria
- Opis
- This book explores the intricate relationship between luxury and craftsmanship, using brand-based case studies and consumer behavior to do so. In addition to revealing how the artification of luxury affects consumer behavior with branding and traditions, it discusses how sustainable luxury could not only offer a vehicle for more respect for the environment and social development, but could also be a metaphor for the cultures, art traditions, and innovations of various nationalities, continuing the legacy of local craftsmanship.