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Orchestrating Success

Improve Control of the Business with Sales & Operations Planning

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The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.

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Orchestrating Success, Richard C Ling

Język
Rok wydania
1989
Oprawa
(twarda)
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4,1
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11 Ocena

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Tytuł
Orchestrating Success
Podtytuł
Improve Control of the Business with Sales & Operations Planning
Język
angielski
Wydawca
WILEY
Rok wydania
1989
Oprawa
twarda
Liczba stron
176
ISBN10
0471132276
ISBN13
9780471132271
Seria
Ocena
4,1 z 5
Opis
The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.