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Managerial Statistics, International Edition - 9th Edition

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  • 1008 stron
  • 36 godzin czytania

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MANAGERIAL STATISTICS, 9e, International Edition emphasizes applications over calculation. It illustrates how vital statistical methods and tools are for today's managers--and teaches you how to apply them to real business problems. Using a proven three-step "ICI" approach to problem solving, the text teaches you how to IDENTIFY the correct statistical technique by focusing on the problem objective and data type; how to COMPUTE the statistics doing them by hand, using Excel®, or using MINITAB; and how to INTERPRET results in the context of the problem. This unique approach enhances your comprehension and practical skills. The text's vast assortment of data-driven examples, exercises, and cases covers the various functional areas of business, demonstrating the statistical applications that marketing managers, financial analysts, accountants, economists, and others use. These comprehensive applications give you hands-on practice, while solid pedagogical elements make the material more accessible and easy to apply to your world. In addition, learning resources such as CengageNOW and CourseMate maximize study time to help you achieve the results you want. Completely up-to-date, the ninth edition offers comprehensive coverage, current examples, and Excel® 2010 and MINITAB 15 content.

Zakup książki

Managerial Statistics, International Edition - 9th Edition, Gerald Keller

Język
Rok wydania
2011
Oprawa
(miękka)
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Tytuł
Managerial Statistics, International Edition - 9th Edition
Język
angielski
Oprawa
miękka
Liczba stron
1008
ISBN10
1111534632
ISBN13
9781111534639
Seria
Ocena
3,75 z 5
Opis
MANAGERIAL STATISTICS, 9e, International Edition emphasizes applications over calculation. It illustrates how vital statistical methods and tools are for today's managers--and teaches you how to apply them to real business problems. Using a proven three-step "ICI" approach to problem solving, the text teaches you how to IDENTIFY the correct statistical technique by focusing on the problem objective and data type; how to COMPUTE the statistics doing them by hand, using Excel®, or using MINITAB; and how to INTERPRET results in the context of the problem. This unique approach enhances your comprehension and practical skills. The text's vast assortment of data-driven examples, exercises, and cases covers the various functional areas of business, demonstrating the statistical applications that marketing managers, financial analysts, accountants, economists, and others use. These comprehensive applications give you hands-on practice, while solid pedagogical elements make the material more accessible and easy to apply to your world. In addition, learning resources such as CengageNOW and CourseMate maximize study time to help you achieve the results you want. Completely up-to-date, the ninth edition offers comprehensive coverage, current examples, and Excel® 2010 and MINITAB 15 content.