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The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
Zakup książki
Beyond Good Company, Bradley K. Googins, Philip H. Mirvis, Steven A. Rochlin
- Język
- Rok wydania
- 2007
- Oprawa
- (twarda),
- Stan książki
- Dobry
- Cena
- 12,30 zł
Metody płatności
Nikt jeszcze nie ocenił.
- Tytuł
- Beyond Good Company
- Podtytuł
- Next Generation Corporate Citizenship
- Język
- angielski
- Wydawca
- Palgrave Macmillan
- Rok wydania
- 2007
- Oprawa
- twarda
- Liczba stron
- 288
- ISBN10
- 1403984832
- ISBN13
- 9781403984838
- Seria
- Opis
- The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.