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Exploring the Hospitality Industry, Global Edition

Parametry

  • 372 strony
  • 14 godzin czytania

Więcej o książce

""Exploring the Hospitality Industry, 2e""offers broad coverage of the hospitality industry in an easy-to-read, conversational style. Written by best-selling author John Walker, this book is less theoretical and more industry-relevant than most-emphasizing the people, companies, and positions that make up the hospitality industry today. Moving beyond just restaurants and hotels, it includes new growth areas such as event management, meeting planning, cruising, theme parks, attractions and entertainment. With a new focus on sustainability, this edition features case studies, practitioners and corporations that engage and involve readers as they explore the trends in this ever-growing field.

Zakup książki

Exploring the Hospitality Industry, Global Edition, John Walker

Język
Rok wydania
2016
Oprawa
(miękka)
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Tytuł
Exploring the Hospitality Industry, Global Edition
Język
angielski
Wydawca
Pearson
Rok wydania
2016
Oprawa
miękka
Liczba stron
372
ISBN10
1292102802
ISBN13
9781292102801
Seria
Opis
""Exploring the Hospitality Industry, 2e""offers broad coverage of the hospitality industry in an easy-to-read, conversational style. Written by best-selling author John Walker, this book is less theoretical and more industry-relevant than most-emphasizing the people, companies, and positions that make up the hospitality industry today. Moving beyond just restaurants and hotels, it includes new growth areas such as event management, meeting planning, cruising, theme parks, attractions and entertainment. With a new focus on sustainability, this edition features case studies, practitioners and corporations that engage and involve readers as they explore the trends in this ever-growing field.