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Fundamentals of Strategy is a concise version of the market-leading text Exploring Strategy. Developed for students on short courses in strategy for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering, this book focuses on the analysis and formulation of strategy.
Zakup książki
Fundamentals of Strategy, Gerry Johnson
- Język
- Rok wydania
- 2011
- Oprawa
- (miękka)
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- Tytuł
- Fundamentals of Strategy
- Język
- angielski
- Autorzy
- Gerry Johnson
- Wydawca
- FT Prenticehall
- Rok wydania
- 2011
- Oprawa
- miękka
- Liczba stron
- 284
- ISBN10
- 0273757253
- ISBN13
- 9780273757252
- Seria
- Tagi
- Biznes
- Opis
- Fundamentals of Strategy is a concise version of the market-leading text Exploring Strategy. Developed for students on short courses in strategy for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering, this book focuses on the analysis and formulation of strategy.