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The Apple Way

[ 12 management lessons from the world's most innovative computer maker]

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Reveals the master plan behind Apple’s revolutionary business model “We don’t underestimate people....Rather than making a far inferior product for a hundred dollars less, we gave the people the product that they want and that will serve them for years, even though it’s a little pricier. People are smart; they figure these things out.” --Steve Jobs The Apple Way divulges the secrets and management principles that keep Apple far ahead of the curve. Find out how to implement these and other winning strategies in your organization to trigger a technological and stylistic revolution of your own:

Zakup książki

The Apple Way, Jeffrey L Cruikshank

Język
Rok wydania
2005
Oprawa
(twarda),
Stan książki
Dobry
Cena
33,70 zł

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Tytuł
The Apple Way
Podtytuł
[ 12 management lessons from the world's most innovative computer maker]
Język
angielski
Rok wydania
2005
Oprawa
twarda
Liczba stron
224
ISBN10
0072262338
ISBN13
9780072262339
Seria
Opis
Reveals the master plan behind Apple’s revolutionary business model “We don’t underestimate people....Rather than making a far inferior product for a hundred dollars less, we gave the people the product that they want and that will serve them for years, even though it’s a little pricier. People are smart; they figure these things out.” --Steve Jobs The Apple Way divulges the secrets and management principles that keep Apple far ahead of the curve. Find out how to implement these and other winning strategies in your organization to trigger a technological and stylistic revolution of your own: