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The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions

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Studies of the brain have revealed fascinating data about the science of persuasion. Research proves that reason is not the best way to get people on your side. This book reveals how it's more effective to activate one of the seven key triggers that can cause an automatic yes decision. It enables you to get commitment and results from others.

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The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions, Russell H. Granger

Język
Rok wydania
2007,
Stan książki
Uszkodzony
Cena
30,73 zł

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Tytuł
The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions
Język
angielski
Rok wydania
2007
Liczba stron
240
ISBN10
0071544372
ISBN13
9780071544375
Seria
Opis
Studies of the brain have revealed fascinating data about the science of persuasion. Research proves that reason is not the best way to get people on your side. This book reveals how it's more effective to activate one of the seven key triggers that can cause an automatic yes decision. It enables you to get commitment and results from others.