Więcej o książce
The second edition of "Hospitality Experience"offers you an exciting introduction to key aspects of hospitality management. The book's main strenght is that it shows you step-by-step how to create and manage those unique hospitality experiences. You will benefit from the book's integrated set of cases and examples. The book has a very clear structure: 1. What is hospitality management? 2. Who are the players involved in it, also beyond the borders of the hospitality industry itself and in the future? 3. How to design, delever and manage the ultimate hospitality experience? Why choose "Hospitality Experience": - It provides a complete overview of the hospitality industry; it introduces you to the basics of hospitality management; it offers you exciting analysis as well as cases and practical examples, which have been updated in this second edition; the second edition also includes a new chapter on intercultural hospitality experiences. "Hospitality Experience" is primarily designed for first-year students in Hospitality Management and Hotel Management.
Zakup książki
Hospitality Experience, Mark Pluymaekers, Bert Smit, H.P. Breuker, Jeroen Bosman, Michael N. Chibili, Alinda Kokkinou, John Hornby, Annemieke de Korte, Lesley Tomaszewski, Tjeerd Zandberg, Anne Henriette Jeanne Marie Hoefnagels, Jeroen Oskam, Rob Nierse, Xander Dennis Lub, M. Prooijen-Lander, Rolf van der Veer
- Język
- Rok wydania
- 2018
- Oprawa
- (twarda)
Metody płatności
Nikt jeszcze nie ocenił.
- Tytuł
- Hospitality Experience
- Podtytuł
- An Introduction to Hospitality Management
- Autorzy
- Mark Pluymaekers, Bert Smit, H.P. Breuker, Jeroen Bosman, Michael N. Chibili, Alinda Kokkinou, John Hornby, Annemieke de Korte, Lesley Tomaszewski, Tjeerd Zandberg, Anne Henriette Jeanne Marie Hoefnagels, Jeroen Oskam, Rob Nierse, Xander Dennis Lub, M. Prooijen-Lander, Rolf van der Veer
- Wydawca
- Plantyn
- Rok wydania
- 2018
- Oprawa
- twarda
- Liczba stron
- 319
- ISBN10
- 9001885780
- ISBN13
- 9789001885786
- Seria
- Kategorie
- Tagi
- Biznes
- Opis
- The second edition of "Hospitality Experience"offers you an exciting introduction to key aspects of hospitality management. The book's main strenght is that it shows you step-by-step how to create and manage those unique hospitality experiences. You will benefit from the book's integrated set of cases and examples. The book has a very clear structure: 1. What is hospitality management? 2. Who are the players involved in it, also beyond the borders of the hospitality industry itself and in the future? 3. How to design, delever and manage the ultimate hospitality experience? Why choose "Hospitality Experience": - It provides a complete overview of the hospitality industry; it introduces you to the basics of hospitality management; it offers you exciting analysis as well as cases and practical examples, which have been updated in this second edition; the second edition also includes a new chapter on intercultural hospitality experiences. "Hospitality Experience" is primarily designed for first-year students in Hospitality Management and Hotel Management.