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Forrest Mars was one of the most private and successful entrepreneurs in America. An autocrat, with unconventional management strategies, he built one of the world's most innovative companies - a $10 billion a year empire, shrouded in secrecy. The day after he died of natural causes a Mars spokesperson refused even to admit that the founder had worked for the firm. Milton Hershey was a dreamer who wanted to create not just a company but an industrial paradise. After making an immense fortune his company is now controlled by a charitable trust whose profits fund the wealthiest orphanage in the world.
Zakup książki
The Chocolate Wars, Joël Glenn Brenner
- Język
- Rok wydania
- 2000
- Oprawa
- (miękka),
- Stan książki
- Dobry
- Cena
- 30,39 zł
Metody płatności
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- Tytuł
- The Chocolate Wars
- Podtytuł
- Inside the Secret Worlds of Mars and Hershey
- Język
- angielski
- Autorzy
- Joël Glenn Brenner
- Wydawca
- Broadway Books
- Rok wydania
- 2000
- Oprawa
- miękka
- Liczba stron
- 384
- ISBN10
- 000653239X
- ISBN13
- 9780006532392
- Seria
- Opis
- Forrest Mars was one of the most private and successful entrepreneurs in America. An autocrat, with unconventional management strategies, he built one of the world's most innovative companies - a $10 billion a year empire, shrouded in secrecy. The day after he died of natural causes a Mars spokesperson refused even to admit that the founder had worked for the firm. Milton Hershey was a dreamer who wanted to create not just a company but an industrial paradise. After making an immense fortune his company is now controlled by a charitable trust whose profits fund the wealthiest orphanage in the world.


