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Many business decisions are taken in an international context and frequently involve managing across borders. This book will help the user understand the development of international trade; the role of multinationals in international trade and how to structure and develop MNCs (multinational corporations) to meet changes in the international competitive environment.
Zakup książki
The Dynamics of International Strategy, Susan SegalHorn, David O. Faulkner
- Język
- Rok wydania
- 1999
- Oprawa
- (miękka)
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- Tytuł
- The Dynamics of International Strategy
- Język
- angielski
- Autorzy
- Susan SegalHorn, David O. Faulkner
- Wydawca
- Cengage Learning Emea
- Rok wydania
- 1999
- Oprawa
- miękka
- Liczba stron
- 304
- ISBN10
- 1861520158
- ISBN13
- 9781861520159
- Seria
- Kategorie
- Opis
- Many business decisions are taken in an international context and frequently involve managing across borders. This book will help the user understand the development of international trade; the role of multinationals in international trade and how to structure and develop MNCs (multinational corporations) to meet changes in the international competitive environment.