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Confessions of an Advertising Man

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David Ogilvy was an advertising genius. Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made the book an international bestseller. If you aspire to be a good manager in any kind of business, then this is a must read. His views are timeless and form a blueprint for good practice in business. Book jacket.

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Confessions of an Advertising Man, David Ogilvy

Język
Rok wydania
1986
Oprawa
(miękka),
Stan książki
Uszkodzony
Cena
35,69 zł

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Tytuł
Confessions of an Advertising Man
Język
angielski
Wydawca
Atheneum
Rok wydania
1986
Oprawa
miękka
Liczba stron
172
ISBN10
0689706014
ISBN13
9780689706011
Seria
Opis
David Ogilvy was an advertising genius. Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made the book an international bestseller. If you aspire to be a good manager in any kind of business, then this is a must read. His views are timeless and form a blueprint for good practice in business. Book jacket.