Scaling Procedures
Issues and Applications
Więcej o książce
Scaling Procedures: Issues and Applications examines the issues involved in developing and validating multi-item self-report scales of latent constructs. Distinguished researchers and award-winning educators Richard G. Netemeyer, William O. Bearden, and Subhash Sharma present a four-step approach for multi-indicator scale development. With these steps, the authors include relevant empirical examples and a review of the concepts of dimensionality, reliability, and validity. Scaling Procedures: Issues and Applications supplies cutting-edge strategies for developing and refining measures. Providing concise chapter introductions and summaries, as well as numerous tables, figures, and exhibits, the authors present recommended steps and overlapping activities in a logical, sequential progression.
Zakup książki
Scaling Procedures, William O. Bearden, Richard G. Netemeyer, Subhashini Sharma Tripathi
- Język
- Rok wydania
- 2003
- Oprawa
- (miękka),
- Stan książki
- Bardzo dobry
- Cena
- 28,69 zł
Metody płatności
Nikt jeszcze nie ocenił.
- Tytuł
- Scaling Procedures
- Podtytuł
- Issues and Applications
- Język
- angielski
- Wydawca
- SAGE Publications Ltd
- Rok wydania
- 2003
- Oprawa
- miękka
- Liczba stron
- 224
- ISBN10
- 0761920277
- ISBN13
- 9780761920274
- Seria
- Opis
- Scaling Procedures: Issues and Applications examines the issues involved in developing and validating multi-item self-report scales of latent constructs. Distinguished researchers and award-winning educators Richard G. Netemeyer, William O. Bearden, and Subhash Sharma present a four-step approach for multi-indicator scale development. With these steps, the authors include relevant empirical examples and a review of the concepts of dimensionality, reliability, and validity. Scaling Procedures: Issues and Applications supplies cutting-edge strategies for developing and refining measures. Providing concise chapter introductions and summaries, as well as numerous tables, figures, and exhibits, the authors present recommended steps and overlapping activities in a logical, sequential progression.