Bookbot

Richard Storry

    Die Samurai
    A History of Modern Japan
    Why People (Don't) Buy
    The Way of the Samurai
    • This intriguing portrait of an alien world captures the varying moods of medieval Japan, the way of the samurai.

      The Way of the Samurai
      3,6
    • Why People (Don't) Buy

      • 223 strony
      • 8 godzin czytania

      Full of practical diagrams and maps, as well as international case studies, this book offers a unique and extensively-tested 'GO-STOP Signal Framework', which allows managers to better understand why consumers are not buying their products and what can be done to put this right.

      Why People (Don't) Buy
      3,5
    • The rise, fall, and renaissance of Japan, within the space of less than a hundred years, is one of the most curious and dramatic stories of our time. This history begins by describing the historical background to Japan's emergence as a modern state in the 1860s. It then discusses in detail the stages of Japan's advance as a world power up to the tragedy of the Pacific War. This struggle and its aftermath - the Occupation - are vividly described and analysed. The last chapter, bringing the account up to the 1960s, is a fascinating study of the Japan that came into being following the San Francisco Peace Treaty of 1951.

      A History of Modern Japan
      3,5