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The Four Steps to the Epiphany

Successful Strategies for Products that Win

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The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.

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The Four Steps to the Epiphany, Steve Blank

Język
Rok wydania
2007
Oprawa
(miękka)
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Tytuł
The Four Steps to the Epiphany
Podtytuł
Successful Strategies for Products that Win
Język
angielski
Wydawca
K&S Ranch
Rok wydania
2007
Oprawa
miękka
Liczba stron
281
ISBN10
0976470705
ISBN13
9780976470700
Seria
Ocena
3,95 z 5
Opis
The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.