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"Bring your company into the digital era without compromising your core business. In The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services, the authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult balance between establishing a new (digital) business and re-vitalizing - and digitizing - the legacy business.
Zakup książki
The Digital Transformer's Dilemma, Andreas Reiter, Markus Schmidt, Karolin Frankenberger, Hannah Mayer
- Język
- Rok wydania
- 2020
- Oprawa
- (miękka)
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- Tytuł
- The Digital Transformer's Dilemma
- Język
- angielski
- Wydawca
- WILEY
- Rok wydania
- 2020
- Oprawa
- miękka
- Liczba stron
- 384
- ISBN10
- 1119701309
- ISBN13
- 9781119701309
- Seria
- Kategorie
- Tagi
- Ocena
- 4,15 z 5
- Opis
- "Bring your company into the digital era without compromising your core business. In The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services, the authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult balance between establishing a new (digital) business and re-vitalizing - and digitizing - the legacy business.