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Strategic Management
Formulation, Implementation, and Control - Fifth Edition
Ocena książki
Więcej o książce
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter book. The book is completed with multiple Business Week and traditional strategic management cases. Pearce and Robinson’s Strategic Management presents a unique pedagogical model created by the authors. Instructors who desire quantitative analysis will like the financial data available here. The new, strong coverage of Business Week material provides a currency and uniqueness to the text.
Zakup książki
Strategic Management, Richard B. Richard Braden Robinson, John A. Pearce II
- Język
- Rok wydania
- 1994
- Oprawa
- (twarda)
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- Tytuł
- Strategic Management
- Podtytuł
- Formulation, Implementation, and Control - Fifth Edition
- Język
- angielski
- Wydawca
- Richard d Irwin
- Rok wydania
- 1994
- Oprawa
- twarda
- Liczba stron
- 935
- ISBN10
- 0256113629
- ISBN13
- 9780256113624
- Seria
- Tagi
- Biznes
- Ocena
- 4 z 5
- Opis
- Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter book. The book is completed with multiple Business Week and traditional strategic management cases. Pearce and Robinson’s Strategic Management presents a unique pedagogical model created by the authors. Instructors who desire quantitative analysis will like the financial data available here. The new, strong coverage of Business Week material provides a currency and uniqueness to the text.