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Trend Management

How to Effectively Use Trend-Knowledge in Your Company

Parametry

  • 128 stron
  • 5 godzin czytania

Więcej o książce

Trend management serves as a vital tool for companies to navigate future market developments and societal changes. The author outlines key activities and outcomes of effective trend management, emphasizing its role in strategic decision-making and operational processes. This book provides insights that help both newcomers and seasoned trend managers identify opportunities and risks early, enabling them to expand their company's potential. It highlights the importance of integrating futures knowledge into concrete business decisions for enhanced adaptability and foresight.

Wydanie

Zakup książki

Trend Management, Jörg Blechschmidt

Język
Rok wydania
2023
Oprawa
(miękka)
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Tytuł
Trend Management
Podtytuł
How to Effectively Use Trend-Knowledge in Your Company
Język
angielski
Rok wydania
2023
Oprawa
miękka
Liczba stron
128
ISBN13
9783662647059
Seria
Tagi
Biznes
Opis
Trend management serves as a vital tool for companies to navigate future market developments and societal changes. The author outlines key activities and outcomes of effective trend management, emphasizing its role in strategic decision-making and operational processes. This book provides insights that help both newcomers and seasoned trend managers identify opportunities and risks early, enabling them to expand their company's potential. It highlights the importance of integrating futures knowledge into concrete business decisions for enhanced adaptability and foresight.