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E-Commerce Growth Strategy
A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers
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Ocena książki
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This essential resource focuses on connecting e-commerce tools and metrics to broader brand and marketing strategies, providing insights on how to win and retain customers effectively. It emphasizes the importance of integrating various aspects of e-commerce to enhance customer engagement and loyalty, making it a valuable guide for businesses looking to optimize their online presence and marketing efforts.
Zakup książki
E-Commerce Growth Strategy, Kunle Campbell
- Język
- Rok wydania
- 2023
- Oprawa
- (twarda)
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- Tytuł
- E-Commerce Growth Strategy
- Podtytuł
- A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers
- Język
- angielski
- Autorzy
- Kunle Campbell
- Wydawca
- Kogan Page
- Rok wydania
- 2023
- Oprawa
- twarda
- Liczba stron
- 336
- ISBN13
- 9781398608009
- Seria
- Tagi
- Biznes
- Ocena
- 4 z 5
- Opis
- This essential resource focuses on connecting e-commerce tools and metrics to broader brand and marketing strategies, providing insights on how to win and retain customers effectively. It emphasizes the importance of integrating various aspects of e-commerce to enhance customer engagement and loyalty, making it a valuable guide for businesses looking to optimize their online presence and marketing efforts.