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The Power of Customer Experience
How to Use Customer-Centricity to Drive Sales and Profitability
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Ocena książki
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Focusing on customer-centric strategies can significantly enhance profitability and competitive advantage. The book provides valuable insights into how prioritizing customer needs directly correlates with increased shareholder value, drawing examples from today’s most successful companies. It emphasizes the importance of understanding and meeting customer expectations as a key driver for business success.
Zakup książki
The Power of Customer Experience, Martin Newman
- Język
- Rok wydania
- 2021
- Oprawa
- (twarda)
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- Tytuł
- The Power of Customer Experience
- Podtytuł
- How to Use Customer-Centricity to Drive Sales and Profitability
- Język
- angielski
- Autorzy
- Martin Newman
- Wydawca
- Kogan Page
- Rok wydania
- 2021
- Oprawa
- twarda
- Liczba stron
- 264
- ISBN13
- 9781789667899
- Seria
- Tagi
- Biznes
- Ocena
- 3 z 5
- Opis
- Focusing on customer-centric strategies can significantly enhance profitability and competitive advantage. The book provides valuable insights into how prioritizing customer needs directly correlates with increased shareholder value, drawing examples from today’s most successful companies. It emphasizes the importance of understanding and meeting customer expectations as a key driver for business success.
