Kupujesz dokładnie tę książkę,która jest na zdjęciu.
Więcej o książce
Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line. Discover how to * Map a winning PR strategy * Grab attention with press releases, interviews, and events * Cultivate good media relations * Get print, TV, radio, and Internet coverage * Manage a PR crisis
Wydanie
Zakup książki
Public Relations For Dummies, Ilise Benun, Eric Yaverbaum, Bob Bly
- Język
- Rok wydania
- 2006
- Oprawa
- (miękka),
- Stan książki
- Dobry
- Cena
- 8,89 zł
Kup tę książkę za jedyne 5 zł
Metody płatności
Brakuje nam tutaj Twojej recenzji.
- Tytuł
- Public Relations For Dummies
- Język
- angielski
- Autorzy
- Ilise Benun, Eric Yaverbaum, Bob Bly
- Rok wydania
- 2006
- Oprawa
- miękka
- Liczba stron
- 358
- ISBN10
- 0471772720
- ISBN13
- 9780471772729
- Seria
- Oryginalna nazwa
- PR for dummies
- Ocena
- 3,95 z 5
- Opis
- Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line. Discover how to * Map a winning PR strategy * Grab attention with press releases, interviews, and events * Cultivate good media relations * Get print, TV, radio, and Internet coverage * Manage a PR crisis