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This book examines how businesses can use internal communication to achieve differentiation, improve their quality, customer service, innovation, and manage change more effectively. It describes the why, the what and the how of internal communication -why business needs better communication to achieve its objectives, what internal communication needs to deliver to add value, and how organizations need to manage their communication for best results.
Zakup książki
Making the Connections, Bill Quirke
- Język
- Rok wydania
- 2003
- Oprawa
- (miękka)
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- Tytuł
- Making the Connections
- Język
- angielski
- Autorzy
- Bill Quirke
- Wydawca
- Gower Publishing Limited
- Rok wydania
- 2003
- Oprawa
- miękka
- Liczba stron
- 300
- ISBN10
- 0566085178
- ISBN13
- 9780566085178
- Seria
- Tagi
- Biznes
- Ocena
- 4,2 z 5
- Opis
- This book examines how businesses can use internal communication to achieve differentiation, improve their quality, customer service, innovation, and manage change more effectively. It describes the why, the what and the how of internal communication -why business needs better communication to achieve its objectives, what internal communication needs to deliver to add value, and how organizations need to manage their communication for best results.