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Economics of Strategy
Fourth Edition
Ocena książki
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Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.
Zakup książki
Economics of Strategy, David Besanko, Scott Schaefer, Mark Shanley, David Dranove
- Język
- Rok wydania
- 2006
- Oprawa
- (twarda)
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- Tytuł
- Economics of Strategy
- Podtytuł
- Fourth Edition
- Język
- angielski
- Autorzy
- David Besanko, Scott Schaefer, Mark Shanley, David Dranove
- Wydawca
- WILEY
- Rok wydania
- 2006
- Oprawa
- twarda
- Liczba stron
- 632
- ISBN10
- 0471679453
- ISBN13
- 9780471679455
- Seria
- Ocena
- 3,95 z 5
- Opis
- Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.