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Interviewing Users

How to Uncover Compelling Insights

Ocena książki

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  • 176 stron
  • 7 godzin czytania

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Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people. Interviewing Users will explain how to succeed with interviewing, including: * Embracing how other people see the world * Building rapport to create engaging and exciting interactions * Listening in order to build rapport. With this book, Steve Portigal uses stories and examples from his 15 years of experience to show how interviewing can be incorporated into the design process, helping you learn the best and right information to inform and inspire your design.

Wydanie

Zakup książki

Interviewing Users, Steve Portigal, Grant David McCracken

Język
Rok wydania
2013
Oprawa
(miękka)
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Metody płatności

4,2
Bardzo dobra
121 Ocena

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Tytuł
Interviewing Users
Podtytuł
How to Uncover Compelling Insights
Język
angielski
Rok wydania
2013
Oprawa
miękka
Liczba stron
176
ISBN10
193382011X
ISBN13
9781933820118
Seria
Tagi
Biznes
Ocena
4,2 z 5
Opis
Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people. Interviewing Users will explain how to succeed with interviewing, including: * Embracing how other people see the world * Building rapport to create engaging and exciting interactions * Listening in order to build rapport. With this book, Steve Portigal uses stories and examples from his 15 years of experience to show how interviewing can be incorporated into the design process, helping you learn the best and right information to inform and inspire your design.