Interviewing Users
How to Uncover Compelling Insights
Ocena książki
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Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people. Interviewing Users will explain how to succeed with interviewing, including: * Embracing how other people see the world * Building rapport to create engaging and exciting interactions * Listening in order to build rapport. With this book, Steve Portigal uses stories and examples from his 15 years of experience to show how interviewing can be incorporated into the design process, helping you learn the best and right information to inform and inspire your design.
Wydanie
Zakup książki
Interviewing Users, Grant David McCracken, Steve Portigal
- Język
- Rok wydania
- 2013
- Oprawa
- (miękka)
Metody płatności
Brakuje nam tutaj Twojej recenzji.
- Tytuł
- Interviewing Users
- Podtytuł
- How to Uncover Compelling Insights
- Język
- angielski
- Autorzy
- Grant David McCracken, Steve Portigal
- Wydawca
- Louis Rosenfeld
- Rok wydania
- 2013
- Oprawa
- miękka
- Liczba stron
- 176
- ISBN10
- 193382011X
- ISBN13
- 9781933820118
- Seria
- Tagi
- Biznes
- Ocena
- 4,2 z 5
- Opis
- Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people. Interviewing Users will explain how to succeed with interviewing, including: * Embracing how other people see the world * Building rapport to create engaging and exciting interactions * Listening in order to build rapport. With this book, Steve Portigal uses stories and examples from his 15 years of experience to show how interviewing can be incorporated into the design process, helping you learn the best and right information to inform and inspire your design.