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The book explores the shift in American sentiment from isolationism to engagement during World War II, particularly after the Pearl Harbor attack. It examines how the US government collaborated with media and entertainment industries to inform and rally the public in response to military challenges. Through analysis of the period from 1939 to 1946, the author highlights the intricate dynamics between governmental messaging and public perception, revealing the strategies employed to garner support for the war effort amidst widespread disbelief and fear.
Zakup książki
The Marketing of World War II in the US, 1939-1946, Albert N. Greco
- Język
- Rok wydania
- 2021
- Oprawa
- (miękka)
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- Tytuł
- The Marketing of World War II in the US, 1939-1946
- Podtytuł
- A Business History of the US Government and the Media and Entertainment Industries
- Język
- angielski
- Autorzy
- Albert N. Greco
- Rok wydania
- 2021
- Oprawa
- miękka
- Liczba stron
- 168
- ISBN13
- 9783030395216
- Seria
- Tagi
- Biznes
- Opis
- The book explores the shift in American sentiment from isolationism to engagement during World War II, particularly after the Pearl Harbor attack. It examines how the US government collaborated with media and entertainment industries to inform and rally the public in response to military challenges. Through analysis of the period from 1939 to 1946, the author highlights the intricate dynamics between governmental messaging and public perception, revealing the strategies employed to garner support for the war effort amidst widespread disbelief and fear.