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My Life In Advertising and Scientific Advertising

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  • 252 strony
  • 9 godzin czytania

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The compilation features two significant works by Claude C. Hopkins, showcasing his enduring principles and foundational concepts in advertising. Readers will gain insights into his innovative strategies that have shaped modern marketing practices, emphasizing the timeless relevance of his ideas.

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My Life In Advertising and Scientific Advertising, Claude C. Hopkins

Język
Rok wydania
2022
Oprawa
(miękka)
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4,2
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Tytuł
My Life In Advertising and Scientific Advertising
Język
angielski
Rok wydania
2022
Oprawa
miękka
Liczba stron
252
ISBN13
9789394924208
Seria
Ocena
4,2 z 5
Opis
The compilation features two significant works by Claude C. Hopkins, showcasing his enduring principles and foundational concepts in advertising. Readers will gain insights into his innovative strategies that have shaped modern marketing practices, emphasizing the timeless relevance of his ideas.