Więcej o książce
This comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. When paired with this student-centric text, the MindTap learning solution will prepare the next generation of strategic leaders.
Zakup książki
Strategic Management Theory, Charles W. L. Hill, Melissa A Schilling, Gareth R. Jones
- Język
- Rok wydania
- 2016
- Oprawa
- (miękka)
Metody płatności
Nikt jeszcze nie ocenił.
- Tytuł
- Strategic Management Theory
- Podtytuł
- An Integrated Approach - 12e
- Język
- angielski
- Wydawca
- Cengage Learning
- Rok wydania
- 2016
- Oprawa
- miękka
- Liczba stron
- 528
- ISBN10
- 1305502337
- ISBN13
- 9781305502338
- Seria
- Kategorie
- Tagi
- Biznes
- Opis
- This comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. When paired with this student-centric text, the MindTap learning solution will prepare the next generation of strategic leaders.