Więcej o książce
Business Model You (BMY) is being produced by the same five-man team that created Business Model Generation and employs the same reader-driven, online community membership model. Where Business Model Generation (BMG) taught managers a unique and powerful way to summarize any business, and any business model, on a single sheet of paper, Business Model You! (BMY) teaches readers how to draw "personal business models" that clarify the essence of their work — and reveal new career and life possibilities. Specifically, the book shows readers how to 1) understand business model thinking and diagram their current personal business model, 2) understand themselves and define their purpose, 3) articulate a vision for change, 3) create a new personal business model harmonized with that vision, and 5) test and implement the new model. The book is based on the Business Model Canvas methodology developed by Alexander Osterwalder, PhD and Dr. Yves Pigneur of the University of Lausanne. Thanks to its proven power and intuitive simplicity, this methodology (the basis for the international Wiley bestseller Business Model Generation ) has quickly emerged as the world’s leading business model description and innovation technique: BusinessModelHub.com now has more than 3,000 members representing 75 countries.
Zakup książki
Business Model You, Tim Clark, Alexander Osterwalder, Yves Pigneur, Patrick van der Pijl, Alan Smith, Trish Papadakos, Heiny Kranen-van den Ham, Megan Lacey
- Język
- Rok wydania
- 2012
- Oprawa
- (twarda)
Metody płatności
Brakuje nam tutaj Twojej recenzji.
- Tytuł
- Business Model You
- Podtytuł
- Een methode om je carrière opnieuw uit te vinden
- Język
- holenderski
- Autorzy
- Tim Clark, Alexander Osterwalder, Yves Pigneur, Patrick van der Pijl, Alan Smith, Trish Papadakos, Heiny Kranen-van den Ham, Megan Lacey
- Wydawca
- Vakmedianet Management BV
- Rok wydania
- 2012
- Oprawa
- twarda
- Liczba stron
- 261
- ISBN10
- 9013103723
- ISBN13
- 9789013103724
- Seria
- Kategorie
- Ocena
- 4 z 5
- Opis
- Business Model You (BMY) is being produced by the same five-man team that created Business Model Generation and employs the same reader-driven, online community membership model. Where Business Model Generation (BMG) taught managers a unique and powerful way to summarize any business, and any business model, on a single sheet of paper, Business Model You! (BMY) teaches readers how to draw "personal business models" that clarify the essence of their work — and reveal new career and life possibilities. Specifically, the book shows readers how to 1) understand business model thinking and diagram their current personal business model, 2) understand themselves and define their purpose, 3) articulate a vision for change, 3) create a new personal business model harmonized with that vision, and 5) test and implement the new model. The book is based on the Business Model Canvas methodology developed by Alexander Osterwalder, PhD and Dr. Yves Pigneur of the University of Lausanne. Thanks to its proven power and intuitive simplicity, this methodology (the basis for the international Wiley bestseller Business Model Generation ) has quickly emerged as the world’s leading business model description and innovation technique: BusinessModelHub.com now has more than 3,000 members representing 75 countries.