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Since the publication of the first edition of Content Analysis: An Introduction to Its Methodology, the textual fabric in which contemporary society functions has undergone a radical transformation: specifically, the ongoing information revolution. Today, content analysis has become an efficient alternative to public opinion research a method of tracking markets, political leanings, and emerging ideas, a way to settle legal disputes, and an approach to explore individual human minds.
Zakup książki
Content Analysis, Klaus Krippendorff
- Język
- Rok wydania
- 2012
- Oprawa
- (miękka)
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- Tytuł
- Content Analysis
- Podtytuł
- An Introduction to Its Methodology
- Język
- angielski
- Autorzy
- Klaus Krippendorff
- Wydawca
- SAGE Publications, Inc
- Rok wydania
- 2012
- Oprawa
- miękka
- Liczba stron
- 456
- ISBN10
- 1412983150
- ISBN13
- 9781412983150
- Seria
- Opis
- Since the publication of the first edition of Content Analysis: An Introduction to Its Methodology, the textual fabric in which contemporary society functions has undergone a radical transformation: specifically, the ongoing information revolution. Today, content analysis has become an efficient alternative to public opinion research a method of tracking markets, political leanings, and emerging ideas, a way to settle legal disputes, and an approach to explore individual human minds.